RDSolutions Launches ShelfGain for Retail Data Action

RDSolutions has unveiled ShelfGain, a new platform designed to enhance retail data management by transforming insights into actionable in-store interventions. This system aims to tackle the persistent issue of product availability on shelves, which can significantly impact sales for consumer packaged goods (CPG) brands.

ShelfGain works by identifying store-level availability issues and prioritizing them based on their potential revenue impact. The platform deploys RDSolutions' nationwide field team to address these issues in real-time, rather than following a set schedule for store visits. This targeted approach enables brands to focus their resources on locations where they can make the most significant impact.

One of the key challenges in retail is that even when products are distributed, they may not be available for purchase because they remain in back rooms. ShelfGain uses both first-party and third-party data to pinpoint stores facing these sales risks. The platform also captures photographic evidence before and after each visit, allowing brands to track the effectiveness of the interventions.

According to Coresight Research, inefficiencies within stores can lead to lost sales equating to approximately 5.5% of gross sales. RDSolutions aims to mitigate this by offering a solution that combines ongoing retail monitoring with prompt execution.

Jacob Blondin, CEO of RDSolutions, stated, "Insight without resolution is anxiety. Knowing a shelf is empty does not recover a sale. ShelfGain turns that insight into action where it matters: at the shelf." This sentiment reflects the platform's goal to not only provide data but also help quick resolutions to issues impacting sales.

In addition to inventory and availability monitoring, ShelfGain supports various in-store needs, including promotional execution and operational accuracy. By linking data-driven insights directly with an execution network, brands can improve visibility across their retail operations and reduce unnecessary field visits.

RDSolutions, headquartered in Richmond, Virginia, has nearly 40 years of experience in retail intelligence and execution. The introduction of ShelfGain marks a significant step forward in helping brands optimize their in-store performance.

This announcement was made public through PR Newswire.

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